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Website copywriting for travel brands to attract your ideal guest and increase your bookings. Book your consultation today

Strategy-First Website Copywriter for Sustainable Travel Brands

Turn your online marketing into a megaphone
that increases your direct bookings.

01 // THE INTRO

168 - That’s How Many Hours Are in a Week

Sounds like a lot, right? 

 

But if your travel business is growing, it might not feel like a lot of time at all.

 

Because …

 

You have guests to take care of.

 

And you’re juggling …

 

ROI, FIT, B2B, B2C, GDS, DMO, RTO, FAM, SOP, GSTC, ADR, RevPAR, GOPPAR, OCC, PMS, MICE, OTA, POS, VIP, B-Corp, EarthCheck, Green Globe

 

Brain-whizzing, right?

 

To top that, your website needs work because you added packages, are looking to rework your existing marketing material, or the words on your website no longer match your brand.

 

You’re doing a LOT. And I’m here to help as your copywriter and content strategist.   

​

I write website copy that speaks directly to your ideal guests, making them active participants in your curated travel experience while showcasing your commitment to community, conservation, and conscious travel.

​

Whether you’re a DMC, a niche travel agency, a tour operator, or a boutique property in the luxe, sustainable travel market, I collaborate directly with you or act as an extension of your marketing team.

 

Oh, wait. We haven’t met yet?

02 // ABOUT

Website copywriter Susanne Michelus. Helping travel brands to attract your ideal guest and increase your bookings

Hey There. Susanne Here.

And I’m not your average copywriter.

​

I have 3 decades of navigating the hospitality world from New York City to the tiny island of Caye Caulker in Belize have shaped my understanding of the industry.

 

I've been in the trenches. From the struggles of the front-of-house to the complexities of the back-of-house. Yikes, even under the house. 

 

I intimately grasp what your guests need, having welcomed 30,000 world travelers to my place—a boutique backpackers' spot in Belize.

Website Copywriting for Travel Brands

03 // SERVICES

Your Website Is Your 24/7 Sales Machine

​Even more importantly, it’s your megaphone that shares what lights you up: Your love for sustainable practices and the refined offerings of your destination, along with your dedication to local greenery, scenery, and luxe discovery.

​

How can I help you advance your marketing and turn lookers into direct bookers so you can focus on planning new packages, exploring exciting adventures, or enjoying a well-deserved break?

Website copywriting for travel brands to attract your ideal guest and increase your bookings. Book your consultation today

Grab-and-Go Consult

TRANSFORM YOUR MESSAGING

Strengthen your messaging and stand out in the crowded travel market

Stacked for Sales

SEO-OPTIMIZED WEBSITE COPY BUNDLES

Select from 3 Website Copy Bundles curated to meet your unique needs

Nurtured for Profits

EMAIL MESSAGING  BUNDLES

Email messaging is your superpower when it comes to building trust 

04 // TESTIMONIALS

Client Love

“... the work you have done will transform the entire path of my business. Your insights will not only help elevate the quality of our sales and leads but also will guide us to position our brand in a more refined luxury market ..."

Andrea Morita

CEO & Founder of ‘The Colombian Trip’

05 // YOUR CONSULTATION CALL

Website copywriter Susanne Michelus. Helping travel brands to attract your ideal guest and increase your bookings.

Let’s Chat about Your Copywriting Project

Take advantage of my 30-minute no-strings-attached consultation call.

 

Casual, confidential, and did I mention FREE? We’ll talk about your copywriting needs and how I can help.

What Will Drive Your Travel Brand Forward in 2025?

Gain a competitive edge in the $1.5 trillion travel market.

​

If updating your website copy or refining your messaging strategy is on your list, now is the perfect time to get ahead.

All Rights Reserved

© 2024 Calmento Creative by Calmento C.C. Ltd

Photo Location: Waugh Farm, Barton Creek, Belize

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Copywriting & Strategy 
Turn Your Online Marketing
Into a Megaphone That
Increases Your Direct Bookings

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